As an internet professional, there are many career paths you can pursue. Just do a quick search on major job sites like CareerBuilder or and you will find many career opportunities for those in the internet field.

In this article, I will highly four such career opportunities.

Internet Support Technician

An internet support technician, as its name suggests, provides support to clients on issues pertaining to the use of various applications and software in their business.

In this support role, the internet technician often troubleshoots the problem and provides solutions on how to fix the problem as well as proactively develop and/or maintain websites and applications.

To do this job effectively, you would need a strong background in MySQL, HTML, CSS, PHP, .NET, JavaScript plus most major content management system (CMS) platforms such as Perl, Python, and Ruby on Rails.

Internet Marketing Analyst

If you are on the creative side, a career in internet marketing will provide you with many opportunities to express your creativity.

You would be responsible for creating online marketing campaigns for clients on platforms such as Google, YouTube, Yahoo, Facebook and Bing. You will also analyze and evaluate the performance of such campaigns through the use of qualitative and quantitative data sets.

This position requires someone who has good analytical and problem-solving skills and be able to think outside the box. It’s a very competitive field, but provides the ability for great advancement.

Starting salary is in the $40,000-$50,000 range. In many companies, there is also a performance-based pay structure that allows for higher compensation.

Internet Sales Specialist

There is a growing need for internet sales specialists who are responsible for responding to online sales leads. A major industry that employs these specialists is automotive dealerships.

Basically, a prospective customer who visits a dealership website will make an inquiry either online or by phone. The sales specialist will follow up on the inquiry (or lead) and try to convert these leads into sales.

If you are a people person, then this is the job for you. When you mention to someone else that you’re in the internet business, many assume that you are behind computers all day. But a major part of being in internet sales is face-to-face direct communication with the customer. As such, you would need to have very good communication skills as well as have a sociable and engaging personality.

Since this is a sales position, pay is commission-based. Your income is only limited by your ability to sell. Because the salary is based on commission, the range can be wide: from $45,000 to $70,000 annually.

Web Designer

Another career opportunity for the creative types, a web designer helps the client design and develop a website. The role of the web designer has evolved a lot over the years. It’s not just about the look and feel of a website anymore. Not only does a website have to look professionally designed, it must meet usability, compatibility and speed requirements.

As a web designer, you work with a client to bring a concept to life. That’s the creative part. For the technical portion, you would need expert knowledge of HTML, CSS, Illustrator, Photoshop and InDesign as well as various CMS platforms.

Like Internet Sales Specialists, there is a wide salary range for web designers. A quick look on CareerBuilder will have a position that pays $70.00 per hour while another pays only $25 per hour.

While I only covered 4 career opportunities for the internet professional in this article, there are many more out there. This is just a taste. Do a little research on the major job sites and you will find that this is a career with a bright future and will only grow exponentially in the coming years.


Today, I want to talk about an important topic that most consultants do not like to think about: insurance. Why? Because it’s a dry subject and no one wants to think about what bad things can happen to you. But part of having your own business is to protect yourself from liability and loss. So whether you like it or not, as it is with death and taxes, you have to face the music some day.

It doesn’t have to be all gloom and doom. A little advance planning can save you a ton of headaches down the road. And while you don’t want clients or employees to sue you, have your business burn down, or get sick, these are business realities that you have to plan for if you want to stay in business. Because it only takes one lawsuit or accident to put you out of business.

Professional Liability Insurance

Also known as Errors and Omissions (E&O) insurance, this is coverage for professionals for claims made by clients asserting negligence during the course of providing a service.

Every professional should have E&O insurance (some professions, like attorneys, have mandated requirements for this type of insurance to protect the public). This type of insurance not only covers negligent acts, but failure to act, non-performance, mishandling/loss of client information as well as other torts like libel/slander, and misappropriation of intellectual property. Just be sure that your policy provides for attorneys fees and court-awarded judgments.

Commercial Property Insurance and Business Property Insurance

If you own the building where your office resides, then commercial property insurance is a must. This insurance protects the physical assets of your business, from the building to your inventory, to furniture and equipment. It’s a protection against damage from fires, broken water pipes, and storms. It’s also a protection against theft and vandalism.

Business Overhead Expense Insurance

While we don’t like to think about it, sometimes life can throw you a curve ball and leave you unable to work. If you are a sole proprietor, your inability to work means all income stops. If you become incapacitated in any way, will you have enough savings to last until you are well enough again to work? What if you become permanently disabled? What then?

Having a Business Overhead Expense Insurance means that your business can continue despite your absence due to injury or sickness. It covers things like rent, utilities, employee salaries and the many expenses that a business have.

Disability Income Insurance

While you are incapacitated, you still need money to survive. This insurance makes sure that you have a continued income stream while you recover from your disability. Another way to look at it is that it’s paycheck protection. If you are unable to work and produce income, the insurance will provide you with the ability to meet your financial obligations such as mortgage payments and household bills.

Going over all the insurance coverage you might need may seem daunting at first, but it is an important discussion that you should have with your insurance agent as well as your significant other. Do not wait until something bad happens. By then, it’s too late and you might lose everything you worked so hard for.


As an internet professional, there are times when you are called upon to travel to a client’s location, and this often involves flying to another city. Putting together a client presentation is difficult and time-consuming enough without you having to worry about everything that can go wrong when traveling.

As a consultant, your time is extremely valuable. Time wasted on planning the trip is time taken away from billable hours. That’s why I’ve put together some travel tips that will help make your busy schedule a little easier.

Travel Light

A trip to make a presentation to a client is usually a day trip. So, there’s no need to pack like you are taking a week-long trip. Packing light is the key. Everything should fit in a small carry-on luggage. Only bring items that are absolutely necessary.

Use a Packing List

If you find yourself travel often for clients, then I highly recommend that you write out a packing list composed of items that you will always need. That way, the next time you travel, just take out that list and check off the stuff as you pack them. No more worrying about what you should or should not pack. Just pack the same thing every time.

Dress For Travel

We all know how frustrating it can be to go through the airport security line. To make sure that you don’t get unnecessarily held up in the line, don’t wear anything that will set off the alarms (i.e., metal objects).

If you have to, put these items on your carry-on bag that you can easily access when you get off the plane. It’s better to put them on after you’ve arrived at your destination then having to take them off/put them back on during the security check.

Wear slip-on shoes. These days, there many stylish shoes that does not have shoe laces.

Check-In Early

Try to check in as soon as you are able to so you can get the best seats. Ask for a seat near the front of the plane so you can get off the plane first. I don’t know about you, but I hate waiting for rows and rows of passengers to leave before I can get off the plane.

Expect the Unexpected

Travel delays seem to be the norm these days. Not a week goes by where we don’t see news of unruly passengers that cause flight delays. What’s worse, sometimes the flight gets diverted to another city.

While you cannot avoid these unforeseen circumstances, you can plan your schedule such that you are not rushing and possibly missing your flight. Don’t plan to be at your destination “right on time”. Plan to be there 1-2 hours early. Nothing looks worse to a client than you showing up late for a meeting asking for their business.

To make it less likely that you’ll face delays at the airport, get a direct flight. Also, fly on the first flight out and you won’t have to deal with the domino effect of flight delays.

I hope these tips were helpful. Just remember, failing to plan is planning to fail.


Step away from the keyboard, drop the mouse, and pick up the gun…the paintball gun, that is. Paintball has been around for years and continues to grow in popularity. In fact, the sport was devised in the early 1980’s as a fairly simple game and hobby. Over the years it has grown into a popular extreme sport with leagues and tournaments. Because it is often played as a team sport, it is a great team building activity for employers and organizations.

Why Paintball for Team Building?

If your job consists of sitting at a desk working on the Internet all day, you’re not getting much of a chance to take part in human interaction. Internet professionals need an opportunity for some socializing, fresh air, and fun too. But, why choose paintball for team building?

Well, think about it for a moment. What sounds like more fun? You can channel your “Call of Duty” persona outdoors, dodging and shooting paintballs at co-workers and supervisors. Or, you can sit in the conference room discussing improvements to the company morale through plaque awards. Which sounds like more fun?

And, paintball actually does more than allow you to let out a little pent-up workplace frustration. The teamwork required actually can benefit your organization. By creating teams to work together for the common goal of stealing the opponents flags and defending their own, a bond forms. The negative barriers that may have built up among co-workers and supervisors begin to break down. Amazingly, employees are communicating and working together instead of sitting isolated in a cubicle.

What Do You Need to Play Paintball?

Most paintball adventure companies give you everything you need for the activity. Some of the equipment that is typically provided with a reservation are:

paintballs (you may want to buy extra)
paintball guns (preferably low-power)
face masks (check out some cool paintball masks here)
chest and back protection

It’s also a good idea to wear clothing in layers with a long sleeve t-shirt, pants, and good athletic shoes with ankle support. Now is not the time to worry about fashion, so dress to win and get dirty. Most paint from the paintballs is washable, but better safe than sorry.

What About Liability and Employee Injuries?

Yes, it is possible for someone to get hurt playing paintball. But, when played with adequate protective gear, it’s about as safe as most any organized sport. If a paintball should hit an unprotected area of skin, it feels like a pop with a towel. There are rules established by the paintball adventure company and referees are employed to make sure the guidelines are followed. Obviously, liability is also a concern for the paintball company. They are going to make the game as fun and risk-free as possible.

When scheduling a paintball team building activity, be sure to ask questions so you can let your employees know what to expect:

Is the course indoors or outdoors?
What is provided with the entry fee?
Are outside equipment and paintballs allowed?
Is there food and drink available?
What forms need to be completed beforehand to participate?
Is first aid available?

Some employees may be hesitant or doubtful about participation, especially those that are self-conscious or not athletic. Encourage, but don’t force, an employee to participate. There is a role for everyone. Some may be good at making team strategies and being lookouts, or others may just want to stay in one place and fire like a sniper. There’s no right or wrong way to have fun. And, after watching other co-workers having a great time, even the most reluctant employee will likely join in too!


China: A land of Internet Marketing Opportunity

I recently had the chance to go to China to work as an online marketing consultant for some fairly large businesses seeking to gain a footing in overseas markets. I found that this had been a major trend in China. Chinese companies can certainly sell domestically, but are having trouble penetrating international markets. The ones that are successful overseas gain prestige back at home and abroad, which furthers bolsters their credibility as a truly international company.

Challenges: Marketing for Chinese Companies

First and foremost, you need to realize that in China, business is a relationship. Most of the time my Western clients do not require to see me face to face in order to sign up for my services. I prefer to work online in the digital nomad fashion, it gives me freedom.

In China, however, I had to set up some contacts in the real world, with real world meetings. This is the natural order of things. The Chinese prefer to get to know you first before they are willing to do business first. So this means a lot of tea drinking and karaoke salons. Be prepared.

The Internet Divide

The internet in China is a different universe from the one that we are used to in the West. Marketing channels such as Facebook, Twitter and Youtube essentially do not exist here. Instead they have their own variants with their own specific quirks. Wechat is the de facto marketing channel for domestic audiences. Other channels include, Weibo and Taobao (an online super giant retailer that makes Amazon look small).

Translating domestic marketing approaches for the west can be difficult.

Internet speeds in China can be a point of friction when establishing an effective workflow. Always pay for the fastest internet you can afford. Thankfully broadband prices are not as terrible as those in some countries in the west (ahem Canada!) so cost will not be an issue. I pay about 30$ / month for my broadband and it is the fastest I can get. Most importantly there are no silly bandwidth caps on broadband internet, which is a refreshing change from the incessant throttling and price gouging from back home. You can expect maximum speeds are about 10 mbps for typical copper cable broadband. Some exclusive properties in big modern cities have fiber optic internet with speeds exceeding 50 mbps!

The good news is that the Chinese government is extremely forward thinking when it comes to Telecom infrastructure. The three main Telecom companies (China Telecom, China Mobile, and China Unicom) are all partially owned by the government and have a mandate to install fiber optic internet all over the country. Contrast this to the US where the telecom companies have taken government money to upgrade the network and subsequently. This is what happens when you have corrupt politicians and unlimited funds for lobbying.

VPNs in China

It goes without saying that if you decide to set up shop in China, you will need a VPN to get access to the full uncensored internet. Can you imagine not being able to connect to Facebook? Google? Youtube? Twitter? Well the harsh reality in China is like this and it is unknown if the internet will become unrestricted anytime soon. In the meantime you can buy a VPN service. It is a fairly cheap and effective solution to get around the Great Firewall in China.

But beware: Not all VPNs are made equal. Especially for use in China! The firewall here is a constantly shifting and evolving piece of technology that seeks to stamp out encrypted channels such as your VPn connection. It is not uncommon for a VPN to be working one month and then fall under attack from the internet filter and be completely useless the next month. So with this in mind, it is important to get a GOOD VPN for China.

Here is a list of VPNs that I found offered services specifically for those in China:

  • Astrill
  • PandaPow
  • Vpninja
  • VyprVPN

I also stumbled upon a great business startup blog in China ( that did a pretty thorough review of some of these China VPNs. According to them, the best vpn for China at the moment is VyprVPN. I myself have tried VyprVPN and it seems to do the job. Speeds are a bit slower than my non-VPN internet but still respectable.


China is a land of skyrocketing economic progress and there are many opportunities to become an online consultant for one of the many Chinese companies seeking to attain broader exposure in the global market. I highly suggest taking a look into this field, as the boom periods will not last forever!